Sass And Bide

Sass & Bide has been a leading Brisbane fashion house since its inception in 1999, and remains a shining star of the Australian fashion scene.

Located in Brisbane’s fashion hub, James Street Precinct, the store exudes style and is one of Brisbane’s best places to shop for women’s fashion.

Renowned for its iconic status in the fashion industry, the label stands as a symbol of chic elegance, embraced by influential figures across the globe.

Among its illustrious clientele are celebrated personalities such as Sarah Jessica Parker, whose style prowess has made her a distinctive trendsetter. Notably, Madonna, Rihanna, Kate Moss, Beyoncé, Nicole Richie, and Mila Kunis, all synonymous with fashion-forward choices, have been spotted gracing events adorned in creations from this esteemed brand.

The brand's enduring appeal lies in its ability to seamlessly merge classic sophistication with contemporary trends, captivating the fashion sensibilities of the elite of Brisbane’s social set.

Whether you’re after a relaxed outfit for a Brisbane weekend staycation, an impressive dress for an awards night in Brisbane, or you’re just wanting to dress like a celebrity, Sass & Bide at James Street is your go-to.

With an unwavering commitment to quality and innovation when it comes to clothes for women, it has become a staple in the wardrobes of Brisbane’s fashion connoisseurs. The Australian fashion label's ability to consistently attract some of Brisbane's best-dressed individuals speaks volumes about its influence and recognition in the sartorial realm.

Undoubtedly, this label stands as one of Brisbane's best, effortlessly blending sophistication with a contemporary edge, ensuring its continued prominence in the dynamic world of fashion.

Nice to know – James Street, Fortitude Valley and Pacific Fair on the Gold Coast are where you’ll find signature Sass & Bide Stores. The Sass & Bide range can also be explored in David Jones Queen Plaza and David Jones Carindale.